Why Authors Should Not Use Social Media
As an author, you’ve probably been told that being active on social media will help you sell your books. And maybe you’ve been doing all you can to promote your book and engage with your followers on various social media platforms. But it’s not working. We’ve worked...
What to Take to a Conference: Building Your Writers Conference Boogie Bag
之前我們也討論過作家公司多麼重要nferences can be for building your career. Hopefully you’ve dipped your toe in the water and started making plans to go to your first conference. But you might be a little intimidated about how to get the most from...
163: How Book Promotion Sites Work and Data-Driven Online Marketing Strategies with Ricci Wolman
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How Do Bookstores Promote Books? Bookstore Displays and Co-Op Explained
Every store, no matter what it’s selling, has certain places that get more attention from customers than others. Typically, those are the “endcaps”—the ends of an aisle—as well as special displays at the front of the store or between the shelves. It might even include...
How Do Books Get In Stores? The Difference Between Retail, Wholesale, and Distribution
Every author wants to see their book on a bookstore shelf. Sure, the Amazon.com and Kindle stores are awesome (and it’s where most authors make the majority of our sales), but there’s something about seeing your book on an actual store shelf that just gets the ol’...
